Being part of a national association, our local chapters are how we carry our message and improve our local businesses for the benefit of the consumer. Being asked by the local Solana Beach broker tour to speak at the San Diego Association of Realtors office in Solana Beach was a treat for me last week. It was fun to share our vision of how we communicate authenticity through our social media and why that matters to our relationship with the broader community we serve. Our “story building” philosophy and our 3 C’s of marketing were the focus and we enjoyed sharing about common problems we all have and show other local professionals how we have worked towards overcoming them. Thank you for the invitation to come speak SDAR & the Solana Beach Pitch!